As the mobile network industry expands and evolves, new markets for mobile virtual network operators (MVNOs) are emerging, transforming the industry from essentially consumer-centric to one offering a variety of services to a wider range of business-to-business (B2B) and even industrial markets.
What’s driving this evolution, in large part, is the tightening competition for traditional consumer voice and data service and growing wireless business communications applications. In a market that is already challenged by slim margins and fueled by the consumer demand for value packages and cheaper rates, there’s little headroom for increased profitability. The most attractive option, then, is to head for greener pastures and that means niche markets and specialty services. Here’s a look at where we can expect growth and diversification in the future: